Stakeholder Engagement

Policies and Approach to Stakeholder Engagement

The Sun Frontier Fudosan Group values dialogue with all of our stakeholders, including employees and their families, customers, business partners, shareholders and investors, and local communities. In addition to building good relationships with our stakeholders, we aim to evolve into a group that continues to challenge the creation of future value by working with our stakeholders to solve social issues.

Major Activities and Communication Opportunities and Examples of Achievements

Employees and their families

Main activities and opportunities for dialogue

  • Various internal events
  • Training based on the Human Resource Development Policy
  • Promotion of health and productivity management
  • Department activities
  • Sun Frontier Family Day
  • Intranet
  • Employee engagement survey
  • Internal Hotline System

Reflection on business activities

Guided by our shared value of "COMPASSION," we promote diversity equity, and inclusion, along with a commitment to health and productivity management, ensuring that our diverse employees can achieve a harmonious balance between work and life while embracing their individuality. We foster an environment that enables employees to grow through their daily work and maximize their potential.

Examples of Activities

Implementation of Sun Frontier Family Day

The purpose of this event is to express our gratitude to our families and partners who support our employees on a daily basis, and to promote "creating a work environment that is easy to work in and values family and friends" and "improving Well-Being" by letting people know more about our company, work, and friends.

Customers

Main activities and opportunities for dialogue

  • Daily sales activities
  • Sun Frontier Owners Club
  • Owner appreciation evening (reception)
  • Golf competition for owners
  • Tenant Satisfaction Survey
  • My Page for Tenants (Website)
  • Website and social media
  • Exhibitions and events

Reflection on business activities

We strive to build strong trust with customers through attentive communication, while ensuring that all divisions involved in service delivery understand and address customer needs.

Examples of Activities

Tenant Satisfaction Survey

We conduct a questionnaire-based satisfaction survey every year for tenant companies. We are working to improve satisfaction by sharing customer feedback and market trends. In addition, the various content we received through the questionnaire is used to continuously improve the quality of our products and services, and to maintain and improve quality.

Business partners

Main activities and opportunities for dialogue

  • Day-to-day purchasing activities
  • Cooperating companies association (Kyoeikai)
  • Friendship Society (SunSun Society)
  • Declaration of partnership

Reflection on business activities

Our Group aims to conduct fair and open transactions with our suppliers. Feedback from business partners is shared not only with the Procurement Division but also with other relevant divisions, aiming to increase economic and social value not only in-house but also throughout the entire supply chain.

Examples of Activities

Declaration of partnership

In order to build a new partnership by promoting cooperation and mutual prosperity with our supply chain business partners and value-creating businesses, we have declared our intention to focus on the coexistence and co-prosperity of the entire supply chain, new collaboration beyond scale and affiliation, and compliance with the Promotion Standards.

Shareholders and Investors

Main activities and opportunities for dialogue

  • Briefings for securities analysts and investors
  • Individual meetings with domestic and overseas securities analysts and investors
  • General Meeting of Shareholders and Meeting of Shareholders
  • Website (IR Information/Sustainability)

Reflection on business activities

Based on the opinions of shareholders and investors, we are strengthening the dissemination of business opportunities centered on our medium-to long-term vision. In the area of information disclosure, we are constantly working to expand information on our corporate website.

Examples of Activities

Constructive Dialogue and Value Creation with Shareholders and Investors

We engage in over 100 dialogues annually with investors and analysts. Not only the divisions in charge of IR, but also management actively participate in dialogues. In addition, valuable opinions obtained through dialogue are fed back to the Board of Directors, which leads to efforts to further increase corporate value.

Local community

Main activities and opportunities for dialogue

  • SDGs activities
  • Participation in community social contribution activities
  • Agreement on cooperation in disaster prevention activities

Reflection on business activities

As a responsible corporate citizen, we actively engage in social contribution activities rooted in local communities and the environment, striving to foster sustainable coexistence with society. We expect that the efforts of employees to resolve local social issues in cooperation with a diverse range of people inside and outside the company will lead to the development and retention of human resources who will support the future of the company and the region.

Examples of Activities

Regional revitalization business

With the rapid increase in the number of foreign visitors to Japan who are fascinated by Japan's proud charms (culture, history, nature, food, hot springs, hospitality, etc.), we are taking on the challenge of regional development projects that focus on the unique charms and features of the regions with such "wonderfulness of Japan" in mind. In Sado City, Niigata Prefecture, we are advancing regional revitalization centered on the tourism industry, having already created over 150 jobs.